|
Trade |
Channel |
Value Proposition |
|
Retailer |
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Convenience
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Small/Med retail enterprise
|
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Networking
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Operational efficiencies & cost reductions thru standardization
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Broader choice of solutions
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Access to knowledge & expertise
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Industry voice
|
|
Supplier |
|
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Networking
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Operational efficiencies & cost reductions thru standardization
-
Industry voice
|
|
Solution Provider |
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Home office
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Back office
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POS
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Fuel
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Peripheral
|
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Access to business process development
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Certification
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Industry voice
|
|
Associations |
|
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Alignment & advocacy of standards implementations
|
|
Media |
|
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Marketing of PCATS
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Supporting PCATS success
|
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